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Strategy as fit between organisation and environment

REA Catalogado

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4

Promedio: 4 (1 reseña)

The market perspective on strategy suggests that a major focus of strategic decision-making is how best to ensure an effective fit between an organisation and its environment. However, that fit is not static. The challenge is constantly to monitor and forecast changes in the business environment and to adapt the organisation and its strategy accordingly.

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• Negocios y Economía›Economía›Teoría Económica›Desarrollo Económico